You pay Operatory.io to manage your campaigns. You pay Google and Meta directly for ad spend — at cost, no markup. That's the transparency most dental marketing agencies won't offer.
For solo practices new to performance marketing
+ $2,500/mo minimum ad spend (paid directly to platforms)
Get your competitive intelligence engine running and your first campaigns live. Built for practices ready to move beyond word-of-mouth.
For established practices serious about growth
+ $5,000/mo minimum ad spend (paid directly to platforms)
Full multi-channel deployment with advanced creative testing, biweekly strategy calls, and custom landing pages built per campaign.
For DSOs, group practices, and multi-location independents
Custom scope based on number of locations, markets, and channels. Dedicated account strategist and executive reporting.
Ad spend transparency: Your Google and Meta ad budgets are paid directly to those platforms — not through Operatory.io. We never mark up ad spend. This is how it should work, and most dental marketing agencies won't tell you that.
The first 25 practices to join get 30% off their management fee for life — not just the first year. In exchange, you get direct access to the founding team and real input on the product roadmap.
[PLACEHOLDER: X of 25 spots remaining]
Month-to-month after a 90-day initial commitment. The 90 days is long enough to see real results — most practices see meaningful new patient flow within 60 days. After that, no long-term lock-in.
We audit your current campaigns free during onboarding. We'll either improve what's working or rebuild from scratch — your choice. Either way, you'll know exactly what's happening and why.
Call tracking on every ad-generated phone number, form submission capture, and 'how did you hear about us' data. We share the full methodology openly. No black-box reporting.
We offer a 90-day performance guarantee with specifics defined in your contract based on your market and tier. If we don't hit the agreed benchmarks, we'll work at no charge until we do.
Yes. We never touch patient data. We handle marketing data only — ad clicks, call tracking, form submissions. A BAA is available for practices that want one for their attorney's peace of mind, though not technically required given our scope.
Three things: continuous competitive intelligence they don't have, full transparency on ad spend (no markup), and a unified dashboard where you see everything in one place. Most agencies give you a monthly PDF. We give you a live control center.